Martech Systems Developer

Are you curious about being part of the continued development of one of Sweden's most data-driven marketing organizations? Do you enjoy the intersection of technology, marketing, and business – and being involved in driving development forward? Then this could be your chance to contribute, influence, and grow as we continue to strengthen and shape our data-driven marketing journey. What will you do? Martech with us is about creating smart and personalized customer experiences using data and technology. Our vision is clear: a data-driven relationship that continuously creates value, both for our customers and for Svenska Spel. As a System Developer in the Martech team, you are a key player working closely with colleagues in Tech, channel experts, and business development – with the goal of making our marketing more precise and relevant. Your focus will be on ensuring and implementing accurate, efficient, and responsible data collection for our marketing platforms. You will be responsible for the implementation, quality assurance, and further development of our tracking in digital channels (web and app), ensuring that data flows correctly to tools used for advertising, analysis, and customer communication. You also play an important role in ensuring compliance with applicable regulations – such as GDPR and gaming legislation – regarding consents, cookies, and data sharing. Your tasks will include: • Ensuring and implementing accurate tracking and data collection via tags, SDKs, and APIs to platforms such as Meta, Google Marketing Platform, among others. • Working with consent management and solutions like OneTrust and CMPs. • Acting as a bridge between IT and marketing – understanding the needs of the channels and translating them into technical solutions. • Troubleshooting, validating, and documenting tracking implementations. • Contributing to the development of our MarTech stack and working on improvements in our data-driven approach. Are you the one to do it? You are technically skilled and solution-oriented, with experience working with JavaScript and tracking. You have a strong business interest and understand how digital marketing works in practice, as well as a grasp of the digital marketing landscape. We place great emphasis on your personal qualities – we appreciate attention to detail, curiosity, and communication skills. You like to stay ahead, keep track of industry developments, and are not afraid to take initiative. Additionally, you thrive in cross-functional teams where everyone learns from each other and builds solutions together. We believe you have gained knowledge and confidence in areas such as: • Tag management, such as Google Tag Manager. • Digital marketing platforms like Meta, Google Marketing Platform. • GDPR and data protection related to digital marketing. It is an extra plus if you also have experience with server-side tracking, CDP or data flows to cloud environments, and web analytics in tools like GA4 or Adobe Analytics. We hope you have a relevant education and that throughout your career you have built confidence in these tools, gained an understanding of the industry, and feel at home in platforms like Meta and Google. We look forward to learning more about how you acquired this knowledge and these skills, so please share with us! About Tech at Svenska Spel At Svenska Spel, we handle 10,000,000 transactions every day, year-round, and in six days we manage the same transaction volume that the largest money transfer app processes in a month. Every day, we develop, operate, and support one of the world's most advanced gaming systems; in other words, we are a tech company engaged in gaming – not the other way around. This comes with a responsibility, both for people's dreams and excitement, but also for their gaming behavior. We are constantly pushing the boundaries of our tech and never let our Dream Machine stand still. Come and develop it with us! We are Svenska Spel Svenska Spel is Sweden's gaming company. We create sustainable and enjoyable gaming experiences that contribute to a better Sweden. Through games like Triss, Stryktipset, and Oddset, we provide our four million customers with excitement, joy, and dreams. Our games are simple and safe, and whether one plays online or physically, alone or with others, the experience should always be positive. We want more people to play sustainably with us, and our operations should be conducted in a socially, economically, and environmentally responsible manner. Each year, the surplus goes to the state treasury. We are Sweden's largest sports sponsor, investing nearly 300 million kronor annually in Swedish sports. We are brave, curious, and strive for simplicity in everything we do while creating results together. Are you curious about our benefits? You can find them here! Application and contact details This position is a permanent employment with placement in Stockholm or Visby. We are a flexible workplace and can often offer the opportunity to work from home when it suits. We are continuously working with selection and interviews, so do not hesitate to submit your application today. Along with your application, you will need to answer selection questions and do not need to submit a cover letter in addition to that. For questions about the position, contact Sofie Anlert