Performance Marketing Specialist – Meta Ads Expert

Are you a superstar in digital marketing who lives and breathes Meta Ads? Do you also have a strong interest in AI, content, and a deep understanding of the entire customer journey – from the first touchpoint to repeat customers? Then you might be just the person we are looking for! We are seeking a Performance Marketing Specialist who is not only an expert in Meta campaigns but also has the ability to think full funnel. You understand how all parts of marketing work together, how target audiences are built at each stage, and how results are analyzed with the right attribution models. You are both operational and strategic – you dare to test, but also make decisions based on data, not gut feeling. We believe you: • Have documented strong results from working with Meta Ads • Have a deep understanding of the customer journey and can build campaigns for the entire funnel – from awareness to conversion and retention • Have good knowledge of attribution, both standard and advanced models • Have a genuine interest in AI and automation • Have experience in email marketing (a big plus) • Have a good understanding of content – what works, why it works, and how it impacts results • Enjoy working data-driven, quickly, and with a clear focus on ROAS • Have experience in e-commerce and performance marketing • Are a curious problem solver who keeps up to date with the latest trends In this role, you will among other things: • Create, test, and optimize campaigns across the entire funnel • Segment and create target audiences based on customer behavior and funnel stages • Explore how AI tools can be used for copy, ads, audiences, and optimization • Analyze performance in different attribution models (7-day, 28-day, etc.) • Work closely with the design, product, and CRO teams for maximum impact About us We are Namly Design AB – a fast-growing e-commerce company with in-house production, based in Arlöv. With over 70 million SEK in annual revenue, a strong D2C model, and operations in over 15 markets, we offer a wide range of personalized products often based on print-on-demand. We are experiencing strong growth and today have an engaged team of about 20 people who are together building the next generation of e-commerce experiences. Here, we work in a tight team with short decision-making paths, a fast pace, and ample creative space. Why you will thrive with us • Clear product focus and a lot of personal responsibility • You work closely with decisions and have a direct impact • A creative climate where ideas are tested quickly • Great opportunities to grow with the company Location: Arlöv (on-site, not remote) Scope: Full-time Start: Immediately