Content Specialist at Reitan Convenience Sweden

Consulting assignment at Reitan Convenience! We are looking for someone who wants to create content that engages, builds loyalty, and drives business. Apply for the consultant role as Digital Content & Engagement Specialist at RCS in Stockholm! We are seeking someone who is ready to step into a friendly and business-driven environment for 6 months, starting immediately, where you will have your own responsibilities from day one. Here, you will work with strong brands such as Pressbyrån, 7-Eleven, and PBX, and your contributions will directly impact the success of the franchisees. You will become part of a values-driven company with a clear brand vision, where you will develop communication strategies for member loyalty, create engaging content, and drive results in digital marketing. You will gain significant insight into the retail reality through fieldwork and close dialogue with the merchants. Interested? Apply as soon as possible as we are hiring continuously. Your employment offer As a consultant through TNG, you will have the opportunity to make a quick impact at Reitan Convenience Sweden, the franchisor for Pressbyrån, 7-Eleven, and PBX. Here, you will have significant responsibility and freedom to shape your work, in a culture characterized by joy, trust, and professionalism. Your ability to combine creativity with strategic thinking and business drive is highly valued. You will work with the industry's most modern systems in CRM and Marketing Automation, providing you with excellent opportunities for further development in your area of expertise. A role where you contribute results and strengthen your consulting brand. Your responsibilities In the role of Digital Content & Engagement Specialist, you will have a broad and operational responsibility for driving the customer club forward. You will be a key person in creating loyalty and activating members. Your primary tasks will include: • Creating, adapting, and publishing engaging, commercial content in digital channels such as web, social media, email, and SMS to drive member loyalty. • Planning, executing, and optimizing campaigns and communications that engage existing members and attract new ones. • Driving member recruitment by implementing digital strategies including SEO, social media, and advertising. • Managing paid advertising and conversion optimization on platforms such as Meta and Google Ads. • Being out in stores to run events, workshops, and member activities to ensure contact with franchisees (the merchants) and understand their reality. • Ensuring that all communication adheres to the brand's tone and vision in each channel. Good to know The role is a consulting assignment for 6 months, where you can be employed by TNG or work as a subcontractor, with a desired start date as soon as possible. The location is in Stockholm, and you will work from the service office in Stadshagen, alongside a team of specialists in content, campaigns, digital channels, and loyalty strategy. You will report to the marketing manager and work closely with both internal teams and franchisees across the country. Working hours are office hours, but the role may involve travel and activities to stores and events. At Reitan Convenience, the culture is characterized by trust, responsibility, and joy. The work is values-driven, from thinking positively and offensively to maintaining a high business ethic and having fun at work. The customer is the highest authority, and decision-making paths are short: responsibility is given to people who want and can make a difference. With strong brands and a clear mission to support franchisees, everyday life is marked by entrepreneurial spirit, freedom, and collaboration across boundaries. RCS believes in common sense, few rules, and high engagement, which is evident in everything from leadership to communication. Our expectations We are looking for someone with a post-secondary education in areas such as digital communication or e-commerce. You have several years of experience in content marketing and CRM, preferably from a larger or medium-sized retail company. We see that you have previously worked as a consultant, with the ability to quickly adapt to new organizations and deliver from day one. Experience with loyalty programs and customer clubs is crucial for understanding the complexity of the assignment. You are digitally savvy and comfortable with tools such as CRM systems, marketing automation, CMS, Google Analytics, and Meta Business Suite. You are also proficient in design programs like Illustrator and Photoshop. Your written communication is sharp, commercial, and engaging, with very good Swedish in both spoken and written form. It is advantageous if you have experience in retail, franchising, or larger organizations. You are proactive and enjoy meeting both employees and franchisees on-site. As a person, you are self-driven and proactive: you take initiative and drive projects from idea to execution. You are attentive, customer-centered, and professional in your dialogue with stakeholders and merchants. Finally, you can clearly articulate your previous results. Interested? This is a consulting assignment, which means you will be employed by us at TNG or work as a subcontractor on-site with the client. TNG helps candidates and consultants take the next step in their careers, whether they are looking for